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We Offer a Full Range of Google Ads Management Services!
PPC marketing company in India, Isvara Group is a team of Google ads certified PPC marketing experts in India.
Our PPC services help you to get a brand identity, and obtain instant web traffic from search results quickly.
We are a leading PPC marketing services provider in India with more than 7 years of experience in offering results-oriented PPC ads management services for small to large size businesses.
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Top Quality PPC Services In India
Marketers, can we be straightforward for a moment? How well do you comprehend the world of sponsored advertising on a scale of 1-10?
Although 45% of small companies engage in some type of internet advertising, many of us are still unfamiliar with PPC advertising. It is one of the most disruptive forms of advertising in the modern era. It has completely changed the way how companies sell their goods and services on the internet.
PPC ads give companies the ability to pre-plan their advertising budget, put in place innovative techniques, and target audiences just when those audiences are searching for items and services that are comparable to the ones the company offers. In addition, PPC services are the only type of advertising that enables businesses to thoroughly and correctly quantify their return on investment (ROI).
We are a well-established PPC services agency in India with the proven expertise of 7 years in the effective management of PPC advertising campaigns for a large number of well-known businesses.
For the purpose of assisting businesses in obtaining excellent leads, we drive campaigns that are highly customized, optimized, and focused on ROI.
What Is The Importance Of PPC Services?
As a business owner, you know that generating leads is essential to your bottom line. But what’s the best way to generate those leads? One effective method is pay-per-click (PPC) advertising. PPC services can help you create and manage effective PPC campaigns. With PPC management, you can be sure that your campaigns are targeted and efficient, and that your ads are reaching the right people. PPC services can save you time and money by helping you create and target your ads more effectively. In addition, PPC management can help you track your results and optimize your campaigns for maximum ROI. If you’re looking for an effective way to generate leads and grow your business, consider investing in PPC services. With PPC management, you can take your marketing efforts to the next level and see real results.
Google Search Ads Overview
Here Is An Overview Of How Google Search Ads Work:

Keyword Targeting
Advertisers choose specific keywords or phrases that they want their ads to appear for when someone searches for them on Google.
Ad Creation
Advertisers create ads that will appear on the search results pages, including headlines, descriptions, and links.
Bid Auction
Google uses a bidding system to determine which ads will appear for a given keyword search. Advertisers bid on the amount they are willing to pay for a click on their ad.
Ad Rank
Google considers the bid amount, ad quality, and other factors to determine the ad's ranking on the search results page.
Ad Display
Ads are displayed on the search results page when someone searches for the targeted keyword or phrase. The ads are labeled as "Ad" or "Sponsored"
Cost
Advertisers are only charged when someone clicks on their ad. This is known as pay-per-click (PPC) advertising
Benefits Of Using Google Ads Marketing Services
Google ads marketing services from a reliable PPC management company will give you the exposure that is hyper-targeted, which shortens the time it takes for customers to make a purchase and increases the percentage of those who turn into paying customers
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Benefit Number One
Paid search can be successful even with a small financial investment. The cost of search engine optimization (SEO) services can be significant, particularly if you have a huge audience in mind.
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Benefit Number Two
Paid search leads are more likely to be qualified compared to organic traffic.
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Benefit Number Three
Around three percent of consumers who click on sponsored advertisements end up making a purchase of some kind.
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Benefit Number Four
Only roughly 2% of visitors to your website who get there from organic traffic really wind up purchasing something from you.
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Benefit Number Five
Paid search campaigns often offer a larger return on investment (ROI) than SEO initiatives do since paid search campaigns to continue for a longer period of time and receive more conversions.

Why PPC Services Are Important For Any Business
PPC Provides Speedy Results.
While it might take months to see results from an SEO plan, it can take as little as a few hours from a PPC campaign.
PPC Advertising Is Shown Above Organic Search Results
When you execute a PPC campaign for your desired term, your website will appear at the top of search engine results pages. This rating causes your visitors to notice you before scrolling to view other results.

PPC Allows You To Target Your Audience Precisely.
During the setup of a pay-per-click (PPC) campaign, you are able to select the audience for your adverts. Do you like individuals from a certain region? Or age-specific individuals? Marital status? Or interest? If so, PPC should be utilized.
PPC Advertisements May Undergo A/B Testing Rapidly
Using a pay-per-click (PPC) campaign, you may concurrently run two distinct adverts to see which one is more effective. You will just need to modify a few ad components, such as the ad wording, and let them run for a period of time. Depending on the performance, you can “kill” the Google advertisements or continue optimizing to increase results.
Here Is A Graph Of The Performance Of Social Media Marketing, SEO Marketing And PPC:

Types Of PPC Services?
PPC, or pay-per-click, advertising is a form of online marketing in which businesses pay a fee each time one of their ads is clicked. PPC can be an effective way to drive traffic to your website and generate leads, but it can also be expensive if not done correctly. There are several different types of PPC ads, each with its own advantages and disadvantages.

Search Engine Ads
Search advertising refers to the practice of displaying advertisements to prospective clients on the result pages of search engines (SERPs). When a user clicks on an ad, the advertiser is charged a fee that is determined by how much they bid for ad space as well as how long the ad was shown. Reaching people who might be interested in the advertiser’s product or service and creating awareness about the brand are two of the primary benefits that search advertising provides. Search advertising may also be used to communicate with people who fit into specific demographic categories, such as those who are online during specific times of the day or who reside in specific geographical locations.
Display Advertisements
Display advertising is well-known for its efficiency since it is capable of reaching more than 90 % of users of the internet.
Display advertising is a form of online advertising that communicates with website visitors via the use of interactive mediums and formats, such as computer graphics and video. The majority of the time, web browsers get these advertisements, and they load up as part of the content of the websites they visit.
Although display advertisements can be placed on any page of a website, the homepage is often where the majority of them are found. They are also able to be displayed on the search engine results pages (SERPs) and the results pages of social media platforms (SMPs).


PPC Ads On Social Media
Social advertising refers to online advertisements that communicate with prospective clients by way of social media websites such as LinkedIn, Quora, and Facebook. They are often created with the purpose of promoting material that users may post on their social media profiles in an effort to pique people’s interest in a certain product or service.
Remarketing Ads On Google
Sequential remarketing is a strong method that allows you to reach out to those who have left your website and attempt to get them to return. You should display advertisements to them that are strikingly similar to those that they have seen there in the past. This strategy has the potential to be highly successful when combined with focused marketing and distinct targeting criteria. You may also be able to reach out to new consumers this way, such as those who haven’t visited your website in a while or who haven’t been purchasing your goods or services.


Google Shopping Ads
Websites that have a significant number of items can benefit from using Google Shopping ads. These pay-per-click ads display in a carousel either above or to the side of the main Google search results.
This provides potential customers with the opportunity to inspect the items and pricing directly on the Google search engine results page (SERP) prior to clicking through to any website.
Because of this, each click that you pay for has a greater probability of converting, presuming that the people you are trying to reach have previously investigated all of the product options available on Google Shopping ads. When it comes to reaching people that have a definite interest in making a purchase, our PPC firm suggests that eCommerce businesses use Google Shopping.
Gmail Sponsored Promotion
Promotions that are sponsored through Gmail are an efficient technique to create leads through direct response. You may communicate with prospective leads directly in their email inboxes using GSP. In contrast to ads on YouTube, GSP features a click-to-call functionality that enables leads to place direct calls to your business and convert at any stage of the sales funnel.
Our pay-per-click advertising firm configures your GSP to make the most of its targeting capabilities and provide clicks of a high grade.


App Install Ads
Google App Install Ads are a new way to get your app in front of users. With App Install Ads, you can promote your app on the Google Display Network and AdMob. App Install Ads are designed to help you get more installs of your app, and they work on both Android and iOS devices. To use App Install Ads, simply create an ad in the AdWords interface and select “App Installs” as your objective. Then, choose your targeting options and set your bid. Your ad will be shown to users who are most likely to install your app. App Install Ads are a great way to increase installs of your app. If you’re looking for a new way to promote your app, give App Install Ads a try!
In-Stream Ads On YouTube
YouTube ads are another name for in-stream ads. These are ads that are paid for per click and may be found on YouTube videos, YouTube search results, and video partners on the Display Network. Ads on YouTube provide users a one-of-a-kind and unforgettable experience with your company. Recent developments at Facebook have led to the introduction of in-stream advertising, which enables ads to position their adverts in the most advantageous positions in video content.

Our PPC Management Strategy Offers
We have been providing PPC services to our clients for more than 7 years and we understand Google guidelines to run a successful campaign. Our PPC experts are Google ads certified and always learn new things to provide maximum results with their top-rated skills. Check below mention points to understand what you will get when you will hire us for PPC management:
Keyword Research & Analysis
Our pay-per-click (PPC) advertising agency makes use of a wide variety of technologies in order to analyze the search patterns of your clients and anticipate the phrases that they will most likely put into the search box.
We will pick the keywords that you want to focus on and then classify them according to the industry relevancy, search volume, and level of competition. You can anticipate that our paid search professionals will continually modify your keyword selection in order to catch the attention of your target audiences and the intent with which they are searching.


Ad Copy Creation
Writing pay-per-click (PPC) ads requires a mix of art and science. The ads need to be convincing while still being educational and direct, all while adhering to the extremely strict character constraints.
RankON Technologies has a staff of professional copywriters that have been producing PPC ads for a long time. In addition, we conduct advertising text testing on a regular basis to evaluate what performs best and compile the results into a database for future use.
If we are conducting display campaigns, RankON Technologies will develop many flights of ads in the required ad size dimensions of the advertising platform that we have chosen. Our ads are created to be captivating and attention-grabbing while also accurately portraying the brands of our customers.
Targeting And Scheduling
If it is not done properly, pay-per-click advertising (commonly known as PPC) has the potential to be an efficient method for generating leads and driving visitors to your website; but, it also has the potential to be a significant time and financial drain.
This is when we enter into the picture. Because we are proficient in PPC targeting and scheduling, we are able to guarantee that your PPC campaigns will be successful and time-efficient.
If your company is new to pay-per-click advertising, we can help you get started with the fundamentals and build up your campaigns so that they are successful. For companies who are currently using pay-per-click advertising, we are able to assist you in improving the outcomes of your campaigns via optimization.


Testing And Optimization
At RankON Technologies, we are well aware of the significance of marketing, and as a result, we are always improving our offerings in order to remain one step ahead of our rivals. In order to assist you in connecting with your ideal ads, we provide a range of services, one of which is testing and optimization for pay-per-click (PPC) advertisements.
Including testing and optimization services in your marketing plan is an essential component. It enables you to try a variety of marketing ideas and approaches so that you can determine which ones are most effective for your company. You can guarantee that you are consistently employing the most successful marketing methods by continuously putting your campaigns through testing and optimization.
Our PPC services include testing and optimization services developed with the intention of assisting you in accomplishing your marketing objectives. We will collaborate with you to develop a bespoke strategy that will incorporate testing and optimization of your various initiatives. In addition to that, we will offer you reports and analysis so that you may evaluate how successful your efforts were.
Optimization And Management
We understand that every business is different and has unique needs. That’s why we tailor our services to fit each client’s individual needs. We’ll work with you to create a custom PPC strategy that will help you achieve your desired results.
Our team of experts will help you manage your campaign so that you can focus on running your business. We’ll monitor your campaign closely and make adjustments as needed to ensure that you’re getting the most out of your PPC spend.
We offer a complete suite of PPC services that includes keyword research, ad creation, campaign management, and reporting. We will continuously monitor your campaign and make the necessary changes to ensure that it is performing optimally.


Conversion Tracking
When it comes to managing your PPC ads, you want to make sure that your money is well spent. Our team can help with that. We’re proud to offer the best conversion tracking in the business, so you can be sure that your ads are working hard for you.
We know how important it is to make decisions based on facts, so we keep track of all the important metrics for your campaigns. This way, we can make sure that your ads convert as many people as possible.
We also give you expert advice on how to understand your data and use it to make decisions. We know what works and what doesn’t because we’ve been in the business for a long time. We’ll help you make sure that your campaigns are as successful as they can be.
Monitoring & Optimization
There are a lot of things to keep track of when it comes to PPC ads. That’s why it’s important to have a team of experts who can help you keep an eye on all the different parts of your campaign. Our team will work with you to set up a way to track the progress of your campaign and make sure your ads are doing the best they can.
We also know that PPC campaigns can be complicated, which is why we offer a range of services to help you understand and run them. Our team can help you with everything, from creating ads to setting up your account. We can even help you keep track of the results of your campaigns and make sure you’re getting the most out of them.
We’ll work with you to make a campaign that fits your needs and goals, and we’ll help you get the most out of your PPC investment.


Conversion Rate Optimization (CRO)
Get in front of your ideal consumers at the appropriate moment and on the right platform, and then work to advance them down the sales funnel. Our PPC agency will improve your quality score and conversion rate by creating compelling PPC ads, testing the designs of your landing page, and developing lead capture forms that are simple and straightforward to use. Give our sponsored search agency a call right now and let us assist you boost your revenue without increasing the amount you pay on advertisements.





